Success, right?
That random EU RP address wasn’t compliance. It was a grenade with a return address.
Here’s the ugly part nobody tells you. A huge chunk of your competition — especially China-based sellers — doesn’t give a f* about compliance. They don’t tweak labels. They don’t appoint real Responsible Persons. Some don’t even sell the real product. They copy the brand. Copy the packaging. Sell fakes under the original name. And drop a random EU address into Amazon like it’s a smoke grenade. Most of the time, nothing happens.
Until it does. And when it does, the explosion doesn’t hit the factory. It hits the importer — the person who brought the product into Europe.
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One: Or: No shortcuts. No cosplay compliance. |
Two (the fun part): Once you’re compliant, you stop playing defense. Seller Central → Performance → Health → Report a violation: Report non-compliant and counterfeit competitors on Amazon -with evidence, not rage. Fake products. Fake RP addresses. Missing documentation. Listings disappear fast when compliance is real. No complaints. Just evidence. |